The Pinkfong Company, renowned for the global sensation “Baby Shark,” and TinyTap, a prominent educational technology platform known for user-generated educational games and a subsidiary of Animoca Brands, have formalized a licensing agreement for a strategic collaboration.
Further, this partnership aims to create captivating and exceptional educational experiences for audiences worldwide by leveraging The Pinkfong Company’s content and intellectual property, including “Baby Shark,” within the TinyTap ecosystem.
Collaborative Educational Initiatives
The collaboration between TinyTap and The Pinkfong Company will bring together their resources and expertise to develop a wide array of engaging and instructive products. In addition, these educational goods will focus on promoting creativity, critical thinking, and the holistic development of young children.
By integrating The Pinkfong Company’s beloved “Baby Shark” characters and other intellectual properties with TinyTap’s adaptive learning platform, this collaboration also aspires to offer children an immersive and personalized learning experience tailored to their needs.
Furthermore, the partnership will kick off by introducing a series of interactive learning opportunities along with digital educational content within the TinyTap ecosystem and platform.
Statements from Key Figures
Moreover, Gemma Joo, Chief Business Officer at The Pinkfong Company, expressed,
Our mission of making learning fun and accessible aligns perfectly with TinyTap, and together, we can create exceptional digital products and experiences that kids and families can enjoy while learning something new.
Yogev Shelly, CEO of TinyTap, stated,
TinyTap is also thrilled to team up with The Pinkfong Company, a beloved brand that has captured children’s hearts worldwide. By combining our strengths, we can also offer a new dimension to early learning and create innovative, personalized, and meaningful experiences for global audiences and creators.
Lastly, this strategic collaboration between The Pinkfong Company and TinyTap also represents an exciting endeavor to enhance educational experiences with “Baby Shark” and other engaging content playing a key role in promoting early learning and creativity.
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